HOURGLASS CAUTION

Hugo & Marie teamed up with Nike to develop a visual language for the brand’s 2016 Summer Olympics campaign. The project resulted in a radiant Nike logo design and animation along with a number of video edits that were displayed on massive screens both outdoors and inside Nike stores across the globe. These iconic visuals both monumentalize the world’s greatest athletes as well as reinforce the innovation and performance of Nike product.

Role: Motion Design, Illustration, Art Direction
Credits:
Studio: Hugo & Marie
Creative Director: Mario Hugo
Still Photographer: David Hughes
Director of Photography: Jack Shanahan
Model: Victoria Anderson at Wilhelmina
Makeup: Kanako Takase
Hair: Nero Yuhei
Prop Styling: Jill Nicholls
Color: Matthew Schwab
Flame Artist: Rich Schreck
Music: Kevin O’Connor
TOMAS MARKEVICIUS
Motion, Design & Art Direction
New York City